With the COVID-19 pandemic meaning that Taiwan’s pro-baseball league is the only league in the world currently playing, the spotlight has been on baseball in this corner of Asia like never before.
Baseball lovers old and young across the planet have tuned in to watch the four teams currently playing in the CPBL – and many of them have been screaming out for the chance to purchase merchandise from their new heroes.
The CTBC Brothers this week became the first team in the league to offer that merchandise option – online to fans around the world.
Here is what their General Manager, Liu Chih-Wei had to say when we asked him a few questions.
How is your online presence?
Since the CPBL started playing – exclusive for baseball leagues around the world – we have drawn a lot of international attention.
Therefore, besides our current social media platforms “Facebook” and “Instagram”, we’ve also added an official Twitter account at @CTBC_Brothers mainly for our overseas fans.
And, as well as that, we will start English broadcasts of our home games from May 5th, letting fans from all over the world better understand Taiwan’s baseball.
You are the first team to offer online shopping to overseas fans. Why did you make that decision?
What items are you hoping will sell well?